Everyone wants to be a winner on gameday, so you might as well start the day out in the right direction with a winning gameday outfit! Putting together gameday outfits has easily become one of my favorite hobbies, and I like to shop for items throughout the year to wear for games during the fall. I get a lot of questions about where I purchase my clothes and accessories that I wear on the sidelines, so I thought I would put everything in one place to help you shop for the upcoming football season!
This LSU Gameday Shopping Guide includes my favorite places to shop for all things purple and gold, stylish stadium-approved clear bags, specific local brands and boutiques that cater to Tiger fans and much more! Believe it or not, I do have somewhat of a science to picking out my gameday outfits, and each of these boutiques and brands has helped me get gameday day ready at some point during football season.
— SHOP LOCAL —
Let’s start this shopping guide out with some of my favorite local shops and brands around Baton Rouge. Thankfully, there is no shortage of places to find LSU fan-approved clothes and accessories in the Capital City. Even if you don’t live in Baton Rouge, you can still shop many of these stores through their online store or Instagram pages!
Sweet Baton Rouge is a local brand that is constantly putting out Louisiana themed t-shirts and gear throughout the year that represent our Southern pride, and they have a section of inventory devoted specifically to LSU Gameday. I’ve worked with the Sweet Baton Rouge team multiple times (find more gameday options here and here + some Baton Rouge love here) and am excited to show off some of their newest designs for the upcoming football season!
They describe their gameday tees as “Death Valley approved”, and I definitely agree! I know there are a lot of t-shirt brands to choose from, but I continue to work with Sweet Baton Rouge because of their creative designs, extremely comfortable pieces and exceptional quality.
— SHOP ON CAMPUS —
LSU SportShop | N. Stadium Road (located next door to Mike the Tiger’s habitat)
LSU Barnes and Noble Bookstore | 2 Union Square (located off Highland Road next to the Union)
LSU Alumni Gift Shop | 3848 W. Lakeshore Drive (located in the Lod Cook Hotel)
Sweatshirt: JaneHudson [c/o] | T-Shirt: J. Crew | Shorts: AGOLDE | Earrings: Kendra Scott [c/o] | Bracelets: Kendra Scott [c/o] | Necklace: Kendra Scott [c/o] | Sunglasses: Ray-Ban | Hat: ’47 Brand (from the LSU Bookstore)
— SHOP FOR CLEAR BAGS —
I’ve written a few posts on shopping for clear bags (see here and here) that I might even call myself an expert on the topic! When it comes to style, a lot has changed on the clear bag front with designers producing cute clear bags that can easily transition after gameday. This year, I paired up with Geaux Clear Collection to feature some of their stylish clear bag options that are Tiger Stadium approved. Many of the local shops I listed above carry a variety of clear bags here in Baton Rouge.
— SHOP FOR YOUR GAMEDAY —
Clearly, my gameday outfits focus on purple and gold, but a lot of my favorite gameday items also have options to personalize for your own specific school. From jewelry to dresses, you can represent your university by buying items from the brands below in your team’s colors. These are my favorite places to shop for LSU items, as well as shop by color. I’ve done separate blog posts for quite a few of these brands that I linked below, but here is also a quick list of brands/stores.
FULL POST: LSU GAMEDAY WITH KENDRA SCOTT
All Kendra Scott items are c/o.
JANEHUDSON | I have worked with JaneHudson in the past showing you how to transition your gameday outfit to wear any day of the week. Now, the brand carries more colors, including a perfect LSU purple, to wear on gameday! There’s a very good chance that there are available styles in your team’s colors too.
FULL POST: GAMEDAY YOUR WAY WITH JANE HUDSON
STEWART SIMMONS | Stewart Simmons is an apparel company out of Atlanta that specializes in gameday clothes for multiple different schools. I will share more about the brand soon, but until then, you can shop with a 20% off discount using the code “EDIXON20” (case sensitive). I picked out this reversible tank, this t-shirt, this dress and this casual tee to wear for the upcoming season.
GAME DAY LOKAI | It always feels better to shop when you know your purchase is also benefitting others. Game Day Lokai donates 10% of net profits to charity!
’47 BRAND | This is my favorite brand for vintage inspired LSU clothes. You can purchase LSU items on campus at the LSU Bookstore and at the Lod Cook Alumni Center or shop by team or city online.
I continue to update this post as I collect more gameday pieces for football season. I also keep a running highlight with all of my gameday outfits/pieces on my Instagram stories as well as giveaways with some of the brands I mentioned above. Check it out and let me know if you see something purple and gold out there that I just have to have!